Cookie Policy
Effective date: October 4, 2026
What Are Cookies
Cookies are small text files placed on your device when you visit a website. They help the website remember your actions and preferences, and allow us to understand how visitors use our site.
Some cookies are set by us (first-party cookies), while others are set by third-party services we use (third-party cookies). This policy covers both.
How We Use Cookies
We use cookies on growthzor.com for the following purposes:
- Essential cookies: Required for the website to function (e.g., WordPress session handling).
- Analytics cookies: Help us understand how visitors find and use our website, which pages are most popular, and how visitors navigate the site.
- Functional cookies: Support features like session replay and behavior analysis to help us improve user experience.
We do not use advertising or targeting cookies.
Cookies We Use
Essential WordPress Cookies
| Cookie | Purpose | Duration | Type |
|---|---|---|---|
| wordpress_test_cookie | Tests whether your browser accepts cookies | Session | First-party |
| wp-settings-* | Stores user interface settings (admin only) | 1 year | First-party |
| wordpress_logged_in_* | Identifies logged-in users (admin only) | Session / 14 days | First-party |
Analytics Google Analytics 4 Cookies
We use Google Analytics 4 (GA4) to understand website traffic and visitor behavior. GA4 is managed through Google Tag Manager.
| Cookie | Purpose | Duration | Type |
|---|---|---|---|
| _ga | Distinguishes unique visitors by assigning a randomly generated ID | 2 years | Third-party (Google) |
| _ga_* | Maintains session state for Google Analytics | 2 years | Third-party (Google) |
| _gid | Distinguishes users (may be used by GA4 in some configurations) | 24 hours | Third-party (Google) |
| _gat | Throttles request rate to Google Analytics | 1 minute | Third-party (Google) |
Google Analytics data is used in aggregate to analyze trends. We do not use GA4 to identify individual visitors. IP anonymization is enabled. For more information, see Google's cookie policy.
Functional Microsoft Clarity Cookies
We use Microsoft Clarity to record anonymized session replays and generate heatmaps. This helps us understand how visitors interact with our pages so we can improve usability.
| Cookie | Purpose | Duration | Type |
|---|---|---|---|
| _clck | Persists the Clarity user ID and preference settings | 1 year | Third-party (Microsoft) |
| _clsk | Connects multiple page views by a user into a single Clarity session | 1 day | Third-party (Microsoft) |
| CLID | Identifies the first-time Clarity user | 1 year | Third-party (Microsoft) |
| ANONCHK | Indicates whether MUID is transferred to ANID (Clarity/Bing related) | 10 minutes | Third-party (Microsoft) |
| MR | Used to determine if the page has been refreshed | 7 days | Third-party (Microsoft) |
| SM | Used in synchronizing the MUID across Microsoft domains | Session | Third-party (Microsoft) |
Clarity does not capture keystrokes in form fields. Session recordings mask sensitive inputs. For more information, see the Microsoft Privacy Statement.
Cookie Consent
When you first visit our website, you will be shown a cookie consent banner. Analytics and functional cookies are only set after you provide consent, in compliance with UK GDPR, EU GDPR, and ePrivacy regulations.
You can change or withdraw your cookie consent at any time by:
- Clicking the cookie settings link in the website footer
- Clearing cookies in your browser settings
- Contacting us directly
Essential cookies cannot be disabled as they are necessary for the website to function.
How to Manage Cookies in Your Browser
Most browsers allow you to control cookies through their settings. You can typically:
- View what cookies are stored on your device
- Delete some or all cookies
- Block third-party cookies
- Block cookies from specific sites
- Block all cookies
Be aware that blocking all cookies may affect the functionality of some websites. Here are links to cookie management instructions for common browsers:
Google Analytics Opt-Out
In addition to managing cookies through your browser, you can opt out of Google Analytics tracking across all websites by installing the Google Analytics Opt-Out Browser Add-on.
Changes to This Policy
We may update this Cookie Policy if we add new services or change how we use cookies. Any changes will be posted on this page with an updated effective date.
Contact Us
If you have questions about this Cookie Policy, please contact us:
GrowthZor
Website: growthzor.com/contact
Email: hello@growthzor.com